How Everton FC’s ‘Blue Family’ is keeping fans engaged in a world without football

With the Premier League and Euro 2020 postponed, this summer is looking to be a lacklustre one for football fans. However, when it comes to fan engagement in a time of crisis, Everton Football Club has been implementing a strategy underpinned by technology designed to maintain contact with its community. Not only is it working, it’s doing good in the process. ‘

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